Reese Witherspoon‘s company Hello Sunshine is teaming up with AT&T and Fresh Films this summer for a new kind of filmmaker lab.
The AT&T Hello Sunshine Filmmaker Lab is opening this summer for teenage girls to explore their potential in the world of film. Now through June 10, girls ages 13-18 can apply to participate in the lab. They will be accepting 20 girls into the experience.
The program is free, and all teenage girls are invited to apply. No filmmaking experience is required. Over the course of eight days, the cohort will film a TV show. The lab will include mentors to help teach the girls the ways of production.
Women make up half of the moviegoing population. And yet, only 17% of off-camera film jobs go to women. The statistics are staggering, and widely known. This is why Witherspoon and others are seeking to change the numbers and provide an avenue for more women to share their voices and perspectives.
In the announcement about the lab, Witherspoon said:
“Everyone at Hello Sunshine is ecstatic about this program where we can share our resources with young female storytellers and filmmakers. Hopefully, it will provide young women with the tools to tell their own stories , and ultimately, start a chain reaction that leads to continued access and opportunity for them in our industry.”
Charlene Lake, Senior Vice President, Corporate Social Responsibility at AT&T added:
“AT&T is excited to collaborate with Hello Sunshine and Fresh Films to support the next generation of female filmmakers. It is critical that we develop a pipeline of talent who will create content that captures diverse perspectives and stories. We’re looking forward to working with the exceptional young women selected for this program and supporting their journey as storytellers.”