‘Dundee’ Movie Revealed as Elaborate Tourism Ad for Australia

The Australia Tourism Board has quite the sense of humor.

After weeks of teasing a new sequel to the 1980s “Crocodile Dundee” films which starred Paul Hogan, they revealed the truth tonight during the Superbowl.

It turns out there is no “Dundee: The Son of a Legend Returns Home.” The film, which was supposed to star Chris Hemsworth and Danny McBride, turned out to be an elaborate advertising scheme to draw tourists to Australia.

The scheme went so far as to create teaser trailers and a plot in which the famed Crocodile Dundee goes lost in the Australian outback and it’s up to his American son to track him down.

But, as revealed during the big game on Sunday night, there is no movie. Which is either good or bad news, depending on your feelings about a new Dundee flick.

Instead, what we got was a commercial that started out like a trailer in which McBride and Hemsworth meet and start forming a plan to work together. But as they begin to travel from one landmark to another, it dawns on them that this is really one elaborate commercial.

Paul Hogan had a cameo in the ad, too.

John O’Sullivan, the Managing Director of Tourism Australia explained the plan:

“Crocodile Dundee put Australia on the map for Americans in the ’80s. The film helped shape their view of Australia, showing them Australia’s natural beauty and Australians’ friendly and welcoming nature. And it’s still relevant today, with our research showing that Mick ‘Crocodile’ Dundee is still a character Americans believe warmly represents the Australian way of life.”

So there you have it. This movie is not, in fact, coming soon.

What do you think? Is the “Dundee: The Son of a Legend” gag a good move? Comment below and share you thoughts!